Richard H. Thaler

Richard H. Thaler is the Ralph and Dorothy Keller Distinguished Service Professor of Economics and Behavioral Science at the University of Chicago's Booth School of Business and director of the University of Chicago’s Center for Decision Research. He is a research associate at the National Bureau of Economic Research where he co-directs their behavioral economics project. He is the New York Times bestselling coauthor of Nudge: Improving Decisions about Health, Wealth and Happiness (with Cass Sunstein) and the author of Quasi Rational Economics. He is also one in a rotating team of economists who writes for the New York Times \